What most consumers want in a pack is that it is convenient to use, easy to open and provides security for the contents. In this respect, food and pharmaceutical products are not so very different. And it was this fact that enabled Martin Dallas to make the move from a career in the food industry – where he had built up a broad experience in manufacturing, technical service, brands marketing and sales – to the Specialist Technologies division of Essentra, where he is now.
He is responsible for creating a ‘global transformational strategy’ for Essentra’s Specialist Technology Business and is bringing his knowledge of food and pharmaceutical packaging to the role, as well as his marketing and management experience.
In February this year, as part of a refocusing strategy, Essentra created its Specialist Technology Business, headquartered in Milton Keynes, UK. This business consists of three Essentra divisions: Packaging & Securing Solutions (a combination of the former Payne business, Contego and Dakota Packaging); Porous Technologies (fluid handling components); and Filter Products. It is this business that Dallas is now heading up.