Haleon and Sanofi to explore sustainable packaging alternatives

Published: 14-Apr-2023

The Bottle Collective’s mission is to industrialise a recyclable high-speed, low-cost dry moulded fibre bottle process

PA Consulting (PA) have welcomed global consumer health companies Sanofi and Haleon to the Bottle Collective. 

Both companies will be working with the Bottle Collective to explore the feasibility and co-development of cellulose-based technologies as alternatives to virgin petroleum based plastics for the packaging of consumer health products.

The Bottle Collective’s mission is to industrialise a recyclable high-speed, low-cost dry moulded fibre bottle process. This will empower large scale production of branded alternatives to single-use and commodity plastic bottles. PA and PulPac have already developed the first functioning prototypes.

Tony Perrotta, PulPac Partnership Lead at PA Consulting, said: “We are proud to welcome Sanofi and Haleon to the Bottle Collective. We are focused on accelerating progress towards a recyclable alternative to single-use plastic bottles. Partnerships with global brands across industries are critical to deliver real impact. Sanofi and Haleon are committed to environmental action and we welcome their vast knowledge to help further our collective mission.”

We’re aiming to create a future for consumer health product packaging which is more sustainable and more inclusive

Sanna Fager, Chief Commercial Officer at PulPac, said: “The dry moulded fibre technology is versatile and enables the production of pretty much any rigid, three-dimensional object you can think of, including bottles. We have created the technology to shape, add graphics, deboss, emboss, and choose colours, patterns, and prints to elevate brands. But time is running short, and we need committed changemakers like Sanofi and Haleon that take action and lead the way toward the sustainable packaging alternatives that the world and the industry desperately need.” 

France Depaix, Global Head of Design, Product Sustainability and Packaging Innovation at Consumer Healthcare at Sanofi, said: “We’re acutely aware of our responsibility to contribute towards a healthier society and planet, whilst enabling people to take better care of their own health. We are taking action to reduce waste and increase recyclability across our business and the wider industry, and a key part of this includes collaborating with partners. Initiatives like the Bottle Collective provide a real opportunity to work together across industries and forge unique partnerships which have the potential to accelerate innovations in packaging and help to tackle the global plastic waste issue.”

Alex James Orchard, Head of R&D Packaging at Haleon, said: “We’re aiming to create a future for consumer health product packaging which is more sustainable and more inclusive. Joining the Bottle Collective as a founding member is one of several exciting partnerships that we are forging to strengthen our sustainable packaging innovation programme. This includes taking on bold development challenges on alternative materials and technologies that help drive the circular model. By partnering and collaborating in new ways, we will enable Haleon and the wider industry to accelerate the adoption of new packaging solutions that are responsibly designed and fit-for-purpose for the next generation.”

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