Demand for packaging with anticounterfeit features is growing. Globally, the market is expected to reach a value of $484.97 billion by 2033, which is almost triple the value that’s been estimated for 2024, indicates a recent report by Precedence Research (Figure 1).1
Premium products and pharmaceutical safety demands traceability. Yet, even with stringent serialisation standards and covert technologies such as barcodes, holograms, sealing tapes and radio-frequency identification devices in place to preserve the integrity of products, counterfeiting remains a multibillion pound industry.
Last year, for example, Amazon announced its latest measure — the Anti-Counterfeiting Exchange (ACX) — to help deter and make selling fake goods more difficult for counterfeiters. With the e-commerce giant allegedly seizing seven million counterfeit products in 2023, steps are being made in the right direction.
Not yet a Subscriber?
This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Manufacturing Chemist.
Subscribe now Already a subscriber? Sign in here.